Circulars
Complete offering of circulars produced by United Hardware's Advertising Department
- Corporate Circulars (planned, priced, printed by United)
- Consumers Choice: 4 page-two color Features consumable items, focused around seasonal and holidays
- Tabloid style versions – 4 color 16 to 20 pages
- Christmas Circular – Full color gloss stock
- Coupon Book – 2 & 4 color
- Paint Sales – Full Color gloss stock
- Pet Sale – Full Color gloss stock
- Dealers Choice Versions – 4 color 8 page or 2 color 4 page
Dealer picks the item, price – may include items not purchased from United
Reduced price product with dating available to support each circular promotion
ROP Ads
Run of the Press newspaper ads produced to support circular promotions, certain vendor promotions and special events
Radio
Radio scripts available to support circulars, special events, vendor promotions
Radio ads on Minnesota Twins, Milwaukee Brewers, Colorado Rockies
Co-op Advertising
Recoup part of advertising expense
Co-op Quick Pay Program
Access to participating vendors co-op advertising funds
Send claims to United Advertising department
Receive credit within 45 days on dealer’s account
Dealer is assessed $3.00 per claim fee
Active Promotions
Access to reduced price product for promotions
Active Promotions Program
Monthly report showing all reduced cost items
Order according to circular guidelines and price windows
Receive reduced cost without purchasing United circulars
Dealer pays $65.00 per month
Dealer receives $40.00 credit when proof of advertising is submitted
Advertising Specialties
Logo identified items for give away or store promotions
Store Apparel
Store uniforms available through outside vendor – The Wesco Co.
Advertising Charge
No national advertising charge*
* Hardware Hank dealers pay a monthly support fee of $45.00